Media relations
Journalism is about a good story. For decades PR people’s job was to draw the attention of the press by direct contact, press conferences and releases. Unlike then, now you have a chance to stand out exclusively on the strength of your story. Social Media is a game changer. Journalists can find you, thanks to your compelling story and online presence.
Titles from: Clare Echo and Clare Champion Newspapers
As a PR Officer of Shannon Athletic Club I made the organization to be spotted by local press, exclusively thanks to Social Media content management.
Journalists contacted us, after finding our Social Media stories. They admit that frequent posting and compelling stories made them interested in the Club.
It’s been the first time in years that a local press decided to write about the athletic sports club and its achievements.
Shannon AC in Clare FM radio station
Shannon AC’s story is much appreciated by Clare FM Radio. The radio host and presenter, Derryck Lynch admitted that the Club’s extensive online presence made him convinced that this was something worth showing.
The interview with Eamon Cleary The Chairman and the Secretary, Wojciech Wisniewski, about the re-opening of the Club.
https://www.clare.fm/podcasts/sports-focus-episode-13-shannon-athletics-club-3/
The interview with Eamon Cleary, the Chairman, about the success of Shannon AC at the National Masters Champs.
https://www.clare.fm/podcasts/shannon-athletics-clubs-success-national-masters-championship-2/
Eamon Cleary, The Chairman, in Morning Focus.
https://www.clare.fm/podcasts/morning-focus/special-christmas-eve-edition-of-morning-focus/
As a PR Officer of Shannon Athletic Club I made the organization to be spotted by local press, exclusively thanks to Social Media content management.
Journalists contacted us, after finding our Social Media stories. They admit that frequent posting and compelling stories made them interested in the Club.
It’s been the first time in years that a local press decided to write about the athletic sports club and its achievements.
Events & Media relations
As a Co-Founder of The Zebra March Road Safety Foundation in Warsaw, Poland, I was part of the team that created, organized and conducted multiple public events dedicated to Road Safety. These were public picnics for up to 1K people, marches and performances aimed at attracting the audience.
I have also managed to attract nationwide media to write about the Foundation.
Simulation of a fatal road accident on the main street, Jerusalem Avenue, in Warsaw.
https://polskieradio24.pl/artykul/482335,smiertelny-wypadek-w-warszawie-ku-przestrodze
Colorful march supported by Police and Fire Brigades on New World Avenue, main promenade in Warsaw. The event was decribed by all biggest news portals.
https://wiadomosci.onet.pl/warszawa/marsz-zebry-by-dzieci-znaly-zasady/mwm8jry
Family picnics to promote Road Safety in a friendly and funny way. Connected with blood donations and education of children.
https://www.zw.com.pl/artykul/661037.html